RW Marketing worked with SPC to develop a series of recipe-led video content for their Food Service range. With a strong B2B focus, we led the strategic direction and concept development, creating 50 recipes across its canned fruit, purée, spaghetti, and beans categories.
The result was a versatile content library designed to inspire chefs and food service operators, while strengthening SPC’s digital presence across web and social channels.
More Case Studies
RW Marketing was engaged as brand consultants to create a premium export-focused brand that could successfully bridge both Asian and Western consumer markets. Drawing on our deep understanding of cultural nuances, retail environments, and consumer expectations across both regions, our objective was clear: develop a brand that celebrated Filipino heritage while appealing to a broader international audience.
Our ongoing work with Winterhalter spans brand strategy, campaign development, and full-scale content production. Through targeted campaigns and digital initiatives, we have helped elevate the brand’s presence across the hospitality and food service industries.
We were engaged in capturing the journey of Ryan Hospitality Group’s experience with Chef’s Hat. We created an engaging video that captured the stunning venue at St. Huberts and worked with Reg Lodewyke, Chief Operating Officer at Ryan Hospitality Group, who shared his story with us.
RW Marketing worked closely with Sake Journey to bring their brand to life online. The website was designed to capture the essence of their offering, from events and experiences to educational courses.